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Media Partnerships

Beside the healthcare programs and activities, ICT FOR HEALTH is specialized in the marketing activities for healthcare events, seminars, exhibitions, workshops, exhibitions…etc.

According to the latest statistics, 90% of website traffic is coming from search engines and social networks… So, all indicators of effective E-Marketing are directed now towards the search engines and social networks that have great effect to your website.

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Our marketing activities start with the publicity which gives you the viral power and well organized media campaign through the region of the Middle East:

  1. Press Release

    We have partnered with leading PR Agencies and each week we run press release on over 100 websites on the internet to enhance visibility of our partners, our new services & activities, events, seminars, and exhibitions. The press release is directing high traffic from all countries of the world that are interested on the title of the activity.
  2. Articles Writing

    The Marketing team is working morning and nights in order to transfer specific message for the right user on the web and this is done through writing effective and understandable content to be published on the web through our website or others.
    Then we come with our up to date market research that localizes your needs throughout the targeted region you prefer.
  3. Blogging

    The Marketing team then starts to publish the content all over the webs in order to give an aid with pages SEO (Search engine optimization**) that stabilizes your positions in search engines. Blogging also helps to get feedback from visitors who leave a comment after reading the articles that help to collect statistics about visitors (Countries, Emails, Age...etc).
    ICT FOR HEALTH also believes in continuous communication with not only healthcare providers but also for all of those who are working in this field.
  4. Email Marketing

    ICT FOR HEALTH is sending regular weekly healthcare newsletter to more than 4000 subscribers in the Middle East and the number is increasing daily. This gives us a good advantage on spreading events to healthcare professionals in the region.
  5. Advertising

    ICT FOR HEALTH as your media partner will help you identify best advertising online according to your needs and budget.

ICT for Health’s famous blog blog.ictforhealth.com generates huge daily traffic and can be a potential source for your advertisement in Healthcare Sector in the region. As media partners, we place your add without any charge in our barter deal.

Statistics in Brief:

  • Over 6000 unique visitors each month and number is increasing every day.
  • More than 28010 page impressions each month.
  • More than 1500 pages indexed by Google in first three months.
  • Over 6230 subscribers to our weekly Middle East Healthcare Newsletter and the number is increasing.
  • 80% of the traffic is organic
  • Google Page Ranking of 4.0
  • Alexa ranking of 482,055 in four months.
  • Three successful Events on Healthcare Technology Training (Egypt & Dubai)
  • Partnership with over 100 PR companies worldwide.
Online Marketing Activities

Recent Achievements:

ICT for Health has been awarded Media Partnership for China Digital Healthcare Expo 2010, read more about it at www.blog.ictforhealth.com

What to Look for in a Media Partner?

When looking for a media partner, you need to know what’s the reach of your media partner in the market, how many visitors, subscribers list, percent of increase in the reach, quality of visitors and source of contacts. You would need to check Alexa ranking and Google PR. Alexa ranking is actually what gives you the idea how much busy this website is and what’s the visibility level. You need to compare the Alexa ranking of your already media partners with ICT FOR HEALTH. Most of the media partners in healthcare industry in the Middle East fall much less than ICT FOR HEALTH in their visibility and quality visitors. Avoid Websites which are present in the market since long but their Alexa ranking is over 1 million. ICT FOR HEALTH started its website on Aug 1, 2009 and within first three month we reached Alexa ranking of 825,000 and its decreasing every week with a record change of 6500% in the last three months. We aim to compete all international healthcare portals in terms of visibility within next one year.

For detailed information & media partnership proposal, please send us request at infoict

 
 

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